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In the News

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Interview: Buzz In Content

8th January 2019: HT Brand Studio’s lead Roudra Bhattacharya was interviewed by content marketing website Buzz In Content about the native advertising play for one of the oldest and leading media houses of the country. He also shares his insight on what brands and publishers should do to get content marketing right.

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Three Victories at the DMA Asia Echo Awards 2018

27th Sept 2018: HT Brand Studio’s award-winning run continued with a triplet collected at the DMA Asia Echo Awards 2018. Here are our winning campaigns:

  • HONEYWELL: ‘Clear the Air’ | Silver (Consumer Products And Services category)
  • MICROSOFT: ‘Education in the digital age’ | Bronze (Content category)
  • TATA TEA: ‘Jaagore’ | Bronze (Publishing/Entertainment/Media category)
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HT Brand Studio wins Gold at the Inkspell Awards

3rd May 2018: HT Brand Studio won a Gold Award at the Inkspell India Content Leadership Awards 2018, for ‘The Power of Simple Solutions’, an awareness campaign driven by PepsiCo on World Water Day.

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Book feature: Native Advertising Institute

8th March 2018: To celebrate Women’s Day, Denmark’s Native Advertising Institute created an e-book with 100 women raising the bar for Native Advertising, from the world over. HT Brand Studio’s then head Kaveri Jain is the only representative from India to have made it to the list.

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Coverage by Exchange4Media

28th Dec 2017: In an in-depth article about native advertising by the leading Indian media tracker, Exchange4Media, HT Brand Studio’s pioneering work in this nascent medium was highlighted.

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Speaker: India Affiliates Summit 2017

5th-6th Oct 2017: HT Brand Studio’s then head Kaveri Jain was among the speakers at the India Affiliates Summit 2017, where top media industry professionals and influencers shared ideas about the future of content marketing.

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Article feature: Native Advertising Institute

24th July 2017: HT Brand Studio’s then head Kaveri Jain interviewed by the NAI on the future of native advertising and the challenges for the medium in India.

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Coverage by Impact Magazine

17th July 2017: Impact Magazine, a leading industry journal, did a feature article on native advertising in India. The HT Brand Studio’s work finds a strong mention.