HEAR FROM OUR PARTNERS
I’m writing this to congratulate you on the stellar work you guys did for the campaign video on women. Not only was it liked by all parties internally, but also well received by external audiences as the nearly 1 Mn views on the video shows. We have been receiving great reviews from across the industry and customers alike. To me what stood out was the production quality and the honesty with which the individuals spoke in the film. I want to thank the director, production team and the whole brand stories team involved on this. Hope we can do more such clutter breaking work in the future.
The content created by the HT Brand Studio team was thought-provoking, succinct and engaging. They were able to grasp the concept of pre-activism extremely well resulting in top notch delivery. Look forward to working with them in future.
Loved the content created by your team, all feedback was taken very positively and quick responses made our life easier 🙂
The Brand Studio team understood the concept of pre-activism to the T and hence was able to come up with succinct content around the same. The articles and infographics created were thought provoking and was well received by the audience.
The HT team usually comes up with good content ideas and executes the same well. We have collaborated across written and video content and the results have always been good. Their strong editorial team ensures that anything which comes out is top notch quality. We would love to work with them on long term content initiatives as well.
OUR UNIVERSE
OTT platforms are increasingly betting big on regional content.
According to Manav Sethi, Group CMO of Eros International PLC, it's because audiences love stories that capture the nuances of their respective cultures.
To know more, tune into this interview.
Sethi is in conversation with Priyanka Mehra, Director- Marketing and Communications, Havas Group India.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
Tata Tea's 'Jaago Re' campaign helped raise awareness about various social issues.
Hear more from Mahesh Israni, Business Head - New Ventures,Tata Global Beverages Limited.
He also talks about how the basic tenet of marketing, which is understanding your consumer well, continues to hold significance today.
Israni is in conversation with Priyanka Mehra, Director-Marketing and Communications, Havas Group India.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes...
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
Several companies use CAE Software to predict the behaviour of products through engineering simulation software. Kaustubh Nande, Director - Marketing at MSC Software, is a part of the group that pioneered this software with NASA.
Hear his insights about the industry, the importance of catering to a customer's sentiments while marketing, and his thoughts on where technology is taking us.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes...
Hosted in partnership with DMA Asia. Radio Partner: Fever FM . Exchange partner: BSEIndia
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
When capital-intensive industries need to be upgraded, the process can be expensive. Srihari Gopinath, Director- Marketing at Hewlett Packard Enterprise, explains the role of digital transformation in this process.
He also explains the role of smartphone penetration in digitisation and the importance of content marketing for a brand to stay relevant.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes...
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
"Good advertising drives attention, great content marketing drives motivation." With this philosophy in mind, Roshni Das, Director- Marketing, Intel India, motivates businesses to embrace technology.
In this interview, she touches upon the best digital marketing trends to follow, Intel's growing involvement in the gaming segment and how to use social media to a brand's advantage.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
OTT platforms are increasingly betting big on regional content.
According to Manav Sethi, Group CMO of Eros International PLC, it's because audiences love stories that capture the nuances of their respective cultures.
To know more, tune into this interview.
Sethi is in conversation with Priyanka Mehra, Director- Marketing and Communications, Havas Group India.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
Tata Tea's 'Jaago Re' campaign helped raise awareness about various social issues.
Hear more from Mahesh Israni, Business Head - New Ventures,Tata Global Beverages Limited.
He also talks about how the basic tenet of marketing, which is understanding your consumer well, continues to hold significance today.
Israni is in conversation with Priyanka Mehra, Director-Marketing and Communications, Havas Group India.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes...
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
Several companies use CAE Software to predict the behaviour of products through engineering simulation software. Kaustubh Nande, Director - Marketing at MSC Software, is a part of the group that pioneered this software with NASA.
Hear his insights about the industry, the importance of catering to a customer's sentiments while marketing, and his thoughts on where technology is taking us.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes...
Hosted in partnership with DMA Asia. Radio Partner: Fever FM . Exchange partner: BSEIndia
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
When capital-intensive industries need to be upgraded, the process can be expensive. Srihari Gopinath, Director- Marketing at Hewlett Packard Enterprise, explains the role of digital transformation in this process.
He also explains the role of smartphone penetration in digitisation and the importance of content marketing for a brand to stay relevant.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes...
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
"Good advertising drives attention, great content marketing drives motivation." With this philosophy in mind, Roshni Das, Director- Marketing, Intel India, motivates businesses to embrace technology.
In this interview, she touches upon the best digital marketing trends to follow, Intel's growing involvement in the gaming segment and how to use social media to a brand's advantage.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever FM. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (jcrz.bandcamp.com/)
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